10 Best home hair colors of 2025

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Best Choice

1

Madison Reed
Madison Reed Radiant Hair Color Kit, Light Neutral Brown for 100% Coverage of Resistant Gray Hair, Ammonia-Free, 7.5NNA Umbria Light Brown, Permanent Hair Dye, Pack of 1
Main highlights

Key Features
Ammonia-free, enriched with keratin, argan oil, and ginseng root. Provides long-lasting 100% gray coverage and improves hair condition.

Ideal Use Cases
Perfect for individuals seeking a luxurious, multi-tonal hair color without damaging their hair. Ideal for those with sensitive scalps and various hair types.

Customer Reviews
Most praised for its vibrant, long-lasting color, ease of application, and how it leaves hair feeling soft and healthy post-use.
9.6

Exceptional

Our Rating

8.4
Simple to use

8.0
Aroma

8.0
Gentle
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Value for Money

2

Garnier
Garnier Hair Color Nutrisse Nourishing Creme, 90 Light Natural Blonde (Macadamia) Permanent Hair Dye, 2 Count (Packaging May Vary)
Main highlights

Nourishing and Long-Lasting Color
Infused with fruit oils, this dye offers vibrant, enduring color while nourishing your hair.

Ideal for Gray Coverage
Perfect for those seeking 100% gray coverage with a natural look.

Convenient for Long Hair
Comes with enough product for long hair, praised for ease of use.
9.5

Excellent

Our Rating

9.9
quality of ingredients

9.7
Simple to use

8.9
Aroma
3

L'Oreal Paris
L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1
Main highlights

Triple Protection System
Excellence Crème offers a triple protection system that seals, replenishes, and conditions hair while providing 100% gray coverage.

Ideal for Gray Coverage
Perfect for covering stubborn grays, ensuring a uniform color from root to tip.

Praised Applicator
Customers love the comb applicator for even color distribution.
9.4

Excellent

Our Rating

9.1
Simple to use

8.7
worth the money

8.2
Long life
4

L'OREAL PARIS
L'Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, French Éclair
Main highlights

Quick and Easy Application
Achieve salon-like color and highlights in 30 minutes with a dual-system kit.

Ideal for Home Use
Perfect for covering gray, root touch-ups, or complete color changes.

Highly Praised for Natural Color
Customers love the natural, non-brassy blonde results.
9.3

Excellent

Our Rating
5

Garnier
Garnier Hair Color Nutrisse Ultra Coverage Nourishing Creme, 500 Deep Medium Natural Brown (Glazed Walnut) Permanent Hair Dye, 1 Count (Packaging May Vary)

18% Off
Main highlights

Rich_Radiant_Color
Nutrisse Ultra Coverage provides rich, radiant color with 100% gray coverage, ensuring vibrant and long-lasting results.

Ideal_for_Gray_Coverage
Perfect for those with light brown to darkest brown or full gray/white hair, offering complete and consistent coverage.

Praised_Nourishing_Formula
Infused with avocado, olive, and shea oils, it leaves hair feeling moisturized, silky, and shiny.
9.2

Excellent

Our Rating
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6

L'Oreal Paris
L'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary)

20% Off
Main highlights

Quick Application
This hair color kit offers a fast 10-minute application, perfect for busy schedules.

Ideal for Root Touch-Ups
Best used for covering gray roots between salon visits, matching any shade.

Praised for Gray Coverage
Customers love its 100% gray coverage and vibrant, lasting color.
9.1

Excellent

Our Rating

9.1
Simple to use

8.0
worth the money

8.0
Long life
7

John Frieda
John Frieda Precision Foam Colour, Dark Natural Brown 4N, Full-coverage Hair Color Kit, Anti-Fade Gray Coverage, Deep Color Saturation Hair Dye, 1 Application
Main highlights

Full Coverage and Easy Application
Achieve full grey coverage with non-drip foam for easy, precise application.

Ideal for At-Home Use
Perfect for DIY hair coloring with salon-like results at home.

Long-Lasting Color
Customers love the vibrant, long-lasting color with minimal odor.
9.0

Excellent

Our Rating

8.9
Simple to use

8.2
worth the money

8.0
Aroma
8

REVLON
Revlon Color Effects Highlighting Kit, Permanent Hair Dye, For Balayage, Frosting, & Ombre Styling, Ammonia & Paraben Free, 30 Honey, 8 Oz (Pack of 1)

20% Off
Main highlights

Salon Inspired Highlights
Create customizable highlights at home with this all-in-one kit for permanent highlighting, balayaging, frosting, and ombre hair.

Ideal Use Cases
Perfect for blending gray hairs, achieving subtle or dramatic highlights, and using on various hair shades from light brown to dark blonde.

Praised Feature
Users appreciate the affordability and effectiveness of the kit, with many highlighting the ease of achieving salon-quality results at home.
8.9

Very Good

Our Rating

9.1
worth the money

8.0
Simple to use

8.0
for starters
9

Garnier
Garnier Hair Color Nutrisse Ultra Color Nourishing Creme, BY1 Ultra Balayage (Icing Swirl) Blonde Permanent Hair Dye, 1 Count (Packaging May Vary)

20% Off
Main highlights

Nourishing Color Technology
Formulated with color boost technology and triple fruit oils for vibrant, nourished hair.

Ideal for Natural-Toned Blonde
Best for achieving natural blonde tones on dark brown to dark blonde hair.

Enhanced Moisture and Evenness
Praised for its moisture-rich formula and even lightening capability.
8.8

Very Good

Our Rating

9.3
Simple to use

9.1
sweat control

8.0
Long life
10

Schwarzkopf

Schwarzkopf Keratin Blonde Hair Dye Natural Blonde 11.0, Hi-Lift Permanent Color, 1 Application - Hair Color Enriched with Keratin, Lightens up to 4 Levels and Protects Hair from Breakage*
8.7

Very Good

Our Rating

10 Best home hair colors of 2025

1

Madison Reed Radiant Hair Color Kit, Light Neutral Brown for 100% Coverage of Resistant Gray Hair, Ammonia-Free, 7.5NNA Umbria Light Brown, Permanent Hair Dye, Pack of 1

8.4

8.0

8.0

How do we rank?

How do we rank?

Analyzing top stores

2

Garnier Hair Color Nutrisse Nourishing Creme, 90 Light Natural Blonde (Macadamia) Permanent Hair Dye, 2 Count (Packaging May Vary)

9.9

9.7

8.9

3

L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1

9.1

8.7

8.2

4

L'Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, French Éclair

5

Garnier Hair Color Nutrisse Ultra Coverage Nourishing Creme, 500 Deep Medium Natural Brown (Glazed Walnut) Permanent Hair Dye, 1 Count (Packaging May Vary)

6

L'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary)

9.1

8.0

8.0

7

John Frieda Precision Foam Colour, Dark Natural Brown 4N, Full-coverage Hair Color Kit, Anti-Fade Gray Coverage, Deep Color Saturation Hair Dye, 1 Application

8.9

8.2

8.0

8

Revlon Color Effects Highlighting Kit, Permanent Hair Dye, For Balayage, Frosting, & Ombre Styling, Ammonia & Paraben Free, 30 Honey, 8 Oz (Pack of 1)

9.1

8.0

8.0

9

Garnier Hair Color Nutrisse Ultra Color Nourishing Creme, BY1 Ultra Balayage (Icing Swirl) Blonde Permanent Hair Dye, 1 Count (Packaging May Vary)

9.3

9.1

8.0

10

Schwarzkopf Keratin Blonde Hair Dye Natural Blonde 11.0, Hi-Lift Permanent Color, 1 Application - Hair Color Enriched with Keratin, Lightens up to 4 Levels and Protects Hair from Breakage*

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