10 Best hair dye permanents of 2025

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Best Choice

1

REVLON
Revlon ColorSilk with Bond Repair Complex, Brown Permanent Hair Color, 100% Gray Coverage, Ammonia Free Hair Dye, Vegan Keratin, 30 Dark Brown (Pack of 3)
Main highlights

Repairs Hair with Bond Repair Complex
The Bond Repair Complex and Vegan Keratin Fillers help repair and strengthen hair from the inside out.

Ideal for Long-Lasting Color
Ammonia-free formula provides 100% gray coverage and up to 8 weeks of vibrant color.

Customer Praised Feature: Silkier Hair
Users frequently praise the product for making hair up to 94% silkier and 9X shinier.
Key specs
- Formula:No-mess, no-drip
- Color:Ammonia-free color
- Application:Works on all hair types
- Ingredients:Bond Repair Complex, Vegan Keratin
- Coverage:100% gray coverage
9.8

Exceptional

Our Rating
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Value for Money

2

AGE beautiful
AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 1N Jet Black
Main highlights

Full Gray Coverage and Anti-Aging Benefits
AGEbeautiful hair dye offers 100% gray coverage and anti-aging benefits with biotin for thicker, fuller hair.

Ideal for DIY Salon-Quality Results
Perfect for home users seeking professional salon-quality results at a fraction of the cost.

Praised for Brassiness Reduction
Highly praised for effectively reducing brassiness and maintaining vibrant color.
9.7

Exceptional

Our Rating

8.2
Simple to use

8.0
Gentle

8.0
worth the money
3

Garnier
Garnier Hair Color Nutrisse Nourishing Creme, 40 Dark Brown (Dark Chocolate) Permanent Hair Dye, 1 Count (Packaging May Vary)

19% Off
Main highlights

Nourishing Color
Infused with fruit oils for radiant, long-lasting color.

Ideal for All Textures
Adapts to various hair textures for even coverage.

Shiny and Healthy Hair
Praised for leaving hair moisturized and silky.
9.5

Excellent

Our Rating
4

L'Oreal Paris
L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color Hair Dye, V28 Midnight Violet (Deepest Violet)
Main highlights

Key Features
Intensified, brilliant deep purple with 3X highlights, nourishing formula, includes complete dye kit and shimmer conditioner for smooth, vibrant hair.

Ideal Use Cases
Perfect for bold fashion statements, covering grays, or adding shimmering highlights to enhance natural color with cutting-edge, multi-tonal shades.

Customer Praise
Most reviews highlight the vibrant, long-lasting color and the added shine from the Power Shimmer Conditioner, appreciating the salon-quality results at home.
9.4

Excellent

Our Rating

8.7
Simple to use

8.0
Aroma

8.0
worth the money
5

L'Oreal Paris
L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1
Main highlights

Triple Protection System
Excellence Crème offers a triple protection system that seals, replenishes, and conditions hair while providing 100% gray coverage.

Ideal for Gray Coverage
Perfect for covering stubborn grays, ensuring a uniform color from root to tip.

Praised Applicator
Customers love the comb applicator for even color distribution.
Key specs
- Formula:Triple protection system
- Color:Not specified
- Application:Root-to-tip
- Ingredients:Collagen
- Coverage:100% gray coverage
9.3

Excellent

Our Rating

9.1
Simple to use

8.7
worth the money

8.2
Long life
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6

Schwarzkopf
Schwarzkopf Color Ultime Hair Color, 1.4 Sapphire Black, 1 Application - Permanent Black Hair Dye for Vivid Color Intensity and Fade-Resistant Shine up to 10 Weeks

16% Off
Main highlights

Vivid Color and Shine
Delivers intense black color with Diamond Brilliance serum for lasting shine.

Ideal for Gray Coverage
Perfect for covering gray hair with a subtle blue tint.

Shiny Finish Praised
Customers love the shiny finish that mimics salon results.
9.2

Excellent

Our Rating
7

L'Oreal Paris
L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6AM Light Amber Brown, Pack of 1, Hair Dye

15% Off
Main highlights

Fade-Defying Color and Shine
Superior Preference offers long-lasting color with added shine using Care Supreme Conditioner and Shine Serum.

Ideal for Diverse Hair Shades
Over 50 shades available, perfect for any hair color transformation.

Excellent Gray Coverage
Praised for effectively covering grays while maintaining vibrant color.
Key specs
- Formula:Gel
- Color:Multiple shades available
- Application:Permanent hair dye kit
- Ingredients:N/A
- Coverage:Fade-defying
9.0

Excellent

Our Rating

9.3
quality of ingredients

8.7
worth the money

8.0
Odor elimination
8

ARCTIC FOX
ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (4 Fl Oz, PURPLE AF)

20% Off
Main highlights

Vegan and Conditioning Formula
Arctic Fox hair dye is vegan, cruelty-free, and conditions hair.

Ideal for Vibrant Hair Colors
Works well on lightened hair for vibrant results and covers faded colors.

Long-Lasting Vibrancy
Customers praise the dye's longevity and vibrant color retention.
8.8

Very Good

Our Rating

9.3
Aroma

9.1
Simple to use

8.7
Easy to use
9

Clairol
Clairol Textures & Tones Permanent Hair Dye, 1B Silken Black Hair Color, Pack of 1

10% Off
Main highlights

Moisture_Rich_Color_with_Argan_and_Olive_Oil
Provides moisture-rich color for maintaining curl definition and shine.

Perfect_for_Textured_Hair
Designed with specialists for natural or relaxed textured hair types.

Ideal_for_Covering_Gray_Hair
Perfect color over silver and gray hair, praised by customers.
Key specs
- Formula:Zero Ammonia
- Color:Silken Black
- Application:Moisturizing Mask
- Ingredients:Argan & Olive Oil
- Coverage:N/A
8.7

Very Good

Our Rating
10

Adore
Adore Semi Permanent Hair Color - Vegan and Cruelty-Free Black Hair Dye - 4 Fl Oz - 121 Jet Black (Pack of 2)
Main highlights

Key Features
Vibrant color, easy to use, made in USA, alcohol/peroxide/ammonia-free, vegan, cruelty-free.

Ideal Use Cases
Perfect for those seeking a bold hair transformation without harsh chemicals, suitable for all hair types.

Customer Praise
Most reviews highlight its vivid color results and appreciate the cruelty-free and gentle formula on hair.
8.5

Good

Our Rating

10 Best hair dye permanents of 2025

1

Revlon ColorSilk with Bond Repair Complex, Brown Permanent Hair Color, 100% Gray Coverage, Ammonia Free Hair Dye, Vegan Keratin, 30 Dark Brown (Pack of 3)

How do we rank?

How do we rank?

Analyzing top stores

2

AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 1N Jet Black

8.2

8.0

8.0

3

Garnier Hair Color Nutrisse Nourishing Creme, 40 Dark Brown (Dark Chocolate) Permanent Hair Dye, 1 Count (Packaging May Vary)

4

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color Hair Dye, V28 Midnight Violet (Deepest Violet)

8.7

8.0

8.0

5

L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1

9.1

8.7

8.2

6

Schwarzkopf Color Ultime Hair Color, 1.4 Sapphire Black, 1 Application - Permanent Black Hair Dye for Vivid Color Intensity and Fade-Resistant Shine up to 10 Weeks

7

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6AM Light Amber Brown, Pack of 1, Hair Dye

9.3

8.7

8.0

8

ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (4 Fl Oz, PURPLE AF)

9.3

9.1

8.7

9

Clairol Textures & Tones Permanent Hair Dye, 1B Silken Black Hair Color, Pack of 1

10

Adore Semi Permanent Hair Color - Vegan and Cruelty-Free Black Hair Dye - 4 Fl Oz - 121 Jet Black (Pack of 2)

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