10 Best teeth whitening toothpastes of 2025

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Best Choice

1

Crest
Crest 3DWhite Brilliance Deep Stain Remover Brilliant White Toothpaste - 3.1oz/2pk

23% Off
Main highlights

Whiter Teeth in One Day
Crest's formula delivers noticeably whiter teeth in just 24 hours.

Ideal for Quick Whitening
Perfect for those needing fast results before special occasions.

Praised for Fast Whitening
Customers love the rapid whitening effect of this toothpaste.
9.8

Exceptional

Our Rating
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Value for Money

2

Boka
Boka Fluoride Free Toothpaste Nano Hydroxyapatite, Helps Remineralize, Appropriate for Sensitive Teeth, Whitening - for Adult, Kids Oral Care - Refresh Mint Flavor, 4 Fl Oz 1Pk
Main highlights

Gum Health and Enamel Repair
Utilizes Nano Hydroxyapatite for gum health and enamel repair.

Sensitive Teeth Solution
Ideal for those with sensitive teeth, offering gentle care.

Flavor and Allergy Friendly
Praised for its unique flavors and suitability for allergy sufferers.
9.6

Exceptional

Our Rating
3

Crest
Crest 3D White Advanced Luminous Mint Teeth Whitening Toothpaste, Crest Toothpaste, 3.7 oz Pack of 4 - Helps Remove Surface Stains, Whitens Teeth, Strengthens Tooth Enamel, Protects Against Cavities

20% Off
Main highlights

Advanced Whitening Formula
Removes 90% more surface stains than regular toothpaste.

Ideal for Daily Use
Perfect for enhancing daily brushing and preventing future stains.

Praised for Whitening Effect
Customers love the noticeable whitening results after a few uses.
9.5

Excellent

Our Rating

9.9
Flavor

9.9
Freshness

9.3
Tooth whitening
4

Colgate
Colgate Optic White Pro Series Whitening Toothpaste with 5% Hydrogen Peroxide, Stain Prevention, 3 Oz Tube
Main highlights

Effective Whitening with Hydrogen Peroxide
Colgate Optic White Pro Series uses 5% hydrogen peroxide for deep whitening beyond surface stains.

Ideal for Stain Prevention
Perfect for coffee, tea, and wine drinkers seeking effective stain removal.

Quick Visible Results
Customers praise its ability to visibly whiten teeth in just a few days.
9.4

Excellent

Our Rating

8.4
Flavor

8.0
Tooth whitening

8.0
worth the money
5

Marvis
Marvis Whitening Mint Toothpaste
Main highlights

Minty Freshness and Whitening
Combines a refreshing mint flavor with effective teeth whitening.

Ideal for Daily Oral Care
Perfect for maintaining oral hygiene and enhancing teeth brightness daily.

Praised for Refreshing Taste
Customers love the minty taste and lasting freshness it provides.
9.2

Excellent

Our Rating

9.5
Freshness

9.5
Flavor

8.4
worth the money
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6

Colgate
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz

13% Off
Main highlights

Whitening Power
Removes 5 years of stains with hydrogen peroxide.

Ideal for Stain Removal
Best for coffee, tea, and wine drinkers.

Gentle Enamel Care
Praised for being gentle and non-abrasive on teeth.
9.0

Excellent

Our Rating

9.7
Simple to use

9.3
Freshness

8.7
Flavor
7

Crest
Crest 3D White Brilliance 2 Step Kit, Crest 3D White Toothpaste, Deep Clean Toothpaste (4oz) + Teeth Whitening Gel (2.3oz)

13% Off
Main highlights

Professional-Level Whitening
Keeps your smile as white as a professional polish with daily use.

Ideal for Daily Use
Convenient at-home system for daily cleansing and whitening.

Highly Praised Whitening Effect
Users report significant whitening and stain removal after a few uses.
8.9

Very Good

Our Rating

9.9
Fashion

9.9
Comfort

9.3
Luminosity
8

Lumineux
Lumineux Teeth Whitening Toothpaste 2 Pack Peroxide Free Enamel Safe for Sensitive Whiter Teeth, Fluoride Free, No Alcohol, Artificial Colors, SLS Free Dentist Formulated - 3.75 Oz

44% Off
Main highlights

Whitening Without Sensitivity
Lumineux toothpaste whitens teeth gently without causing enamel damage or sensitivity.

Ideal for Sensitive Teeth
Perfect for those seeking a gentle whitening solution without harsh chemicals.

Praised for Non-Irritating Taste
Customers appreciate the mild mint flavor that avoids overpowering sensations.
8.8

Very Good

Our Rating

8.7
Freshness

8.7
Flavor

8.2
Tooth whitening
9

hello
hello Epic Whitening Charcoal Fluoride Free Toothpaste, Activated Charcoal Toothpaste with Coconut Oil, Whitens Teeth Naturally, SLS Free, Fresh Mint, 4.0 Oz Tube
Main highlights

Natural Whitening Power
Activated charcoal gently removes surface stains for brighter teeth.

Ethical and Gentle Use
Ideal for those seeking a vegan, fluoride-free oral care option.

Refreshing Mint Experience
Customers love the fresh mint taste and invigorating brushing sensation.
8.6

Very Good

Our Rating

9.3
Simple to use

8.9
Freshness

8.9
worth the money
10

Crest
Crest 3D White Advanced Teeth Whitening Toothpaste, Radiant Mint, 3.3 oz, Pack of 2

10% Off
Main highlights

Advanced Whitening Technology
Crest 3D White Advanced Radiant Mint Toothpaste removes 90% more surface stains with 2X faster whitening for a bright, flawless smile.

Ideal for Daily Tea Drinkers
Perfect for those who consume tea regularly, maintaining whiteness between professional bleaching treatments.

Refreshing Mint Flavor Praised
Customers love the refreshing mint flavor that leaves breath feeling fresh and teeth noticeably whiter after consistent use.
8.4

Good

Our Rating

10 Best teeth whitening toothpastes of 2025

1

Crest 3DWhite Brilliance Deep Stain Remover Brilliant White Toothpaste - 3.1oz/2pk

How do we rank?

How do we rank?

Analyzing top stores

2

Boka Fluoride Free Toothpaste Nano Hydroxyapatite, Helps Remineralize, Appropriate for Sensitive Teeth, Whitening - for Adult, Kids Oral Care - Refresh Mint Flavor, 4 Fl Oz 1Pk

3

Crest 3D White Advanced Luminous Mint Teeth Whitening Toothpaste, Crest Toothpaste, 3.7 oz Pack of 4 - Helps Remove Surface Stains, Whitens Teeth, Strengthens Tooth Enamel, Protects Against Cavities

9.9

9.9

9.3

4

Colgate Optic White Pro Series Whitening Toothpaste with 5% Hydrogen Peroxide, Stain Prevention, 3 Oz Tube

8.4

8.0

8.0

5

Marvis Whitening Mint Toothpaste

9.5

9.5

8.4

6

Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz

9.7

9.3

8.7

7

Crest 3D White Brilliance 2 Step Kit, Crest 3D White Toothpaste, Deep Clean Toothpaste (4oz) + Teeth Whitening Gel (2.3oz)

9.9

9.9

9.3

8

Lumineux Teeth Whitening Toothpaste 2 Pack Peroxide Free Enamel Safe for Sensitive Whiter Teeth, Fluoride Free, No Alcohol, Artificial Colors, SLS Free Dentist Formulated - 3.75 Oz

8.7

8.7

8.2

9

hello Epic Whitening Charcoal Fluoride Free Toothpaste, Activated Charcoal Toothpaste with Coconut Oil, Whitens Teeth Naturally, SLS Free, Fresh Mint, 4.0 Oz Tube

9.3

8.9

8.9

10

Crest 3D White Advanced Teeth Whitening Toothpaste, Radiant Mint, 3.3 oz, Pack of 2

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