July 1, 2025

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10 Best self tanning lotion sellers of 2025

Save up to 20% off

Best Choice

1

Beauty by Earth
Self Tanning Bundle - Sunless Tanning Lotion Best Sellers with Self Tan Mitt, Exfoliating Glove and Face Tanner Mitt, Best Self Tanner for Face and Body Kit for Streak Free, Sunless Tan Results

16% Off
Main highlights

Key Features
Offers a natural, streak-free glow with nourishing ingredients like organic aloe vera and shea butter. Certified cruelty-free and vegan.

Ideal Use Cases
Perfect for those seeking a sun-kissed appearance without sun exposure. Ideal for sensitive skin, avoiding orange tint and premature aging signs.

Customer Praise
Most reviews highlight its natural-looking tan, ease of application without streaks or orange color, and the pleasant, non-chemical scent.
9.8

Exceptional

Our Rating

9.1
Easy to use

8.9
Moisturizing

8.2
Aroma
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Thousands of users trust our site daily

Based on millions of stores and reviews

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Analyzing top stores
Value for Money

2

Beauty by Earth
Tanning Lotion Self Tanner - USA Made with Natural and Organic Ingredients Non Toxic Sunless Browning Lotion, Best Gradual Tanner for Men and Women, Streak-Free Fake Tan, Fair to Medium
Main highlights

Natural and Organic Ingredients
Made with organic aloe vera, shea butter, and botanical extracts for a safe, sunless tan.

Suitable for All Skin Types
Available in fair to medium and medium to dark shades, perfect for diverse skin tones.

Easy Application with No Streaks
Applies smoothly, leaving an even tan without streaks, as praised by users.
9.5

Excellent

Our Rating

8.9
Easy to use

8.9
Moisturizing

8.4
Aroma
3

Jergens
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz

14% Off
Main highlights

Flawless Natural-Looking Tan
Create a flawless light bronze tan with gradual, natural-looking color while nourishing and hydrating skin.

Ideal for Fair to Medium Skin
Best suited for fair to medium skin tones seeking a sunless tan.

Streak-Free Application
Most praised for its even application without streaks or tanning marks.
9.4

Excellent

Our Rating

8.9
Moisturizing

8.7
Simple to use

8.7
Sheerness
4

Jergens
Jergens Natural Glow Self Tanner Body Lotion, Sunless Tanning, Medium to Deep Skin Tone, Daily Moisturizer with Coconut Oil, Vitamin E and Antioxidants 10 Oz
Main highlights

Flawless Tan with Gradual Build
Achieve a natural-looking tan with a gradual build formula, ensuring even color without streaks.

Ideal for Medium to Deep Skin Tones
Perfect for users seeking a sun-kissed glow without UV exposure, tailored for medium to deep skin tones.

Moisturizing with Antioxidants and Vitamin E
Infused with moisturizers and nutrients, praised for hydrating and nourishing the skin while tanning.
9.3

Excellent

Our Rating

8.7
Gentle

8.7
Moisturizing

8.2
Aroma
5

Body Drench
Body Drench Quick Tan Gradual Tanning/Bronzing Lotion | Self Tan, Sunless Tanner Solution for Mess Free Coverage | Dark, 8 Fl Oz

18% Off
Main highlights

Key Features and Benefits
Paraben-free, dermatologist-recommended, quick-absorbing lotion offers a natural, streak-free tan, with color-correcting actives for even skin tone.

Ideal Use Cases
Perfect for year-round use to achieve a healthy, sunless tan, especially beneficial during winter and summer months for sensitive or easily-irritated skin.

Customer Reviews Highlight
Most praised for its mess-free application, yielding a natural-looking, long-lasting tan without transferring to clothes or sheets.
9.1

Excellent

Our Rating

9.3
Moisturizing

9.1
Simple to use

8.2
Aroma
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6

L’Oreal Paris
L'Oreal Paris Sublime Bronze Tinted Self Tanning Lotion, Medium Natural Tan 5 fl. Oz
Main highlights

Streak-Free Tan and Shimmer
Provides a streak-free, natural-looking tan with a subtle shimmer, enhancing skin's appearance within 2-4 hours.

Ideal for Fair Skin
Perfect for achieving a Mediterranean vacation tan on fair skin, with a natural brown bronze color.

Customer Favorite for Easy Application
Praised for its ease of application, quick drying, and ability to provide a believable tan without orange undertones.
8.8

Very Good

Our Rating

8.7
Simple to use

8.2
worth the money

8.2
Sheerness
7

B.TAN
b.tan Dark & Long Lasting Self Tan Kit | Besties Bundle - Dark Tanning Mousse Duo with Mitt Applicator Glove, 1 Hour Express, Fast Sunless Tanner, Face & Body, No Fake Tan Smell, Vegan & Cruelty Free

20% Off
Main highlights

Key Features
Achieve the darkest tan with ULTRA DARK RESULTS, easy application with a mitt, and fast 1-hour cure. Vegan, cruelty-free, and paraben-free.

Ideal Use Cases
Perfect for those desiring a deep, long-lasting tan quickly. Great for pre-event tanning or maintaining a bronzed glow all year round.

Customer Praise
Most reviews highlight its streak-free, natural-looking dark tan and the ease of application with the provided mitt as top benefits.
8.7

Very Good

Our Rating

9.1
Simple to use

8.0
worth the money
8

Jergens
Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Light Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz
Main highlights

Flawless Quick Tan
Create a flawless, quick tan with gradual, natural-looking color for fair to medium skin.

Ideal for Subtle Tanning
Perfect for fair to medium skin tones seeking a sun-kissed glow.

Praised for Ease of Use
Customers love its easy application and fast-drying formula.
8.6

Very Good

Our Rating

9.3
Easy to use

8.7
Long life

8.0
Aroma
9

Banana Boat
Banana Boat Summer Color Self Tanning Lotion, 6oz | Light Medium Color for All Skin Tones, Self Tanner Lotion, Sunless Tanning Lotion, Banana Boat Self Tanner, 6oz

17% Off
Main highlights

Self Adjusting Color Formula
This oil-free tanning lotion allows you to control the depth of your tan with its self-adjusting formula, enriched with Aloe Vera and Vitamin E.

Ideal for All Skin Tones
Perfect for anyone seeking a natural-looking, streak-free tan. Suitable for fair skin and can be mixed to achieve desired shade.

Most Praised Feature
Customers love its natural, non-orangey color and streak-free application. It's praised for its ease of use and natural results.
8.5

Good

Our Rating

9.9
Simple to use

9.7
quality of ingredients

9.3
Aroma
10

Jergens
Jergens Natural Glow In Shower Lotion, Self Tanner for Fair to Medium Skin Tone, Sunless Tanning Wet Skin Lotion for Gradual, Flawless Color, 7.5 Ounce (Packaging May Vary)

14% Off
Main highlights

Flawless Tan and Hydration
The Jergens Natural Glow In-shower Lotion provides a gradual, natural-looking tan while locking in moisture for soft, hydrated skin.

Ideal for Wet Skin Application
Designed for use on wet skin, apply directly after showering for a hassle-free, streak-free tanning experience.

Praised for Natural-Looking Color
Customers love the natural, streak-free color that lasts several days and does not stain fabrics.
8.4

Good

Our Rating

8.7
Moisturizing

8.2
worth the money

8.2
Sheerness

10 Best self tanning lotion sellers of 2025

1

Self Tanning Bundle - Sunless Tanning Lotion Best Sellers with Self Tan Mitt, Exfoliating Glove and Face Tanner Mitt, Best Self Tanner for Face and Body Kit for Streak Free, Sunless Tan Results

9.1

8.9

8.2

How do we rank?

How do we rank?

Analyzing top stores

2

Tanning Lotion Self Tanner - USA Made with Natural and Organic Ingredients Non Toxic Sunless Browning Lotion, Best Gradual Tanner for Men and Women, Streak-Free Fake Tan, Fair to Medium

8.9

8.9

8.4

3

Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz

8.9

8.7

8.7

4

Jergens Natural Glow Self Tanner Body Lotion, Sunless Tanning, Medium to Deep Skin Tone, Daily Moisturizer with Coconut Oil, Vitamin E and Antioxidants 10 Oz

8.7

8.7

8.2

5

Body Drench Quick Tan Gradual Tanning/Bronzing Lotion | Self Tan, Sunless Tanner Solution for Mess Free Coverage | Dark, 8 Fl Oz

9.3

9.1

8.2

6

L'Oreal Paris Sublime Bronze Tinted Self Tanning Lotion, Medium Natural Tan 5 fl. Oz

8.7

8.2

8.2

7

b.tan Dark & Long Lasting Self Tan Kit | Besties Bundle - Dark Tanning Mousse Duo with Mitt Applicator Glove, 1 Hour Express, Fast Sunless Tanner, Face & Body, No Fake Tan Smell, Vegan & Cruelty Free

9.1

8.0

8

Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Light Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz

9.3

8.7

8.0

9

Banana Boat Summer Color Self Tanning Lotion, 6oz | Light Medium Color for All Skin Tones, Self Tanner Lotion, Sunless Tanning Lotion, Banana Boat Self Tanner, 6oz

9.9

9.7

9.3

10

Jergens Natural Glow In Shower Lotion, Self Tanner for Fair to Medium Skin Tone, Sunless Tanning Wet Skin Lotion for Gradual, Flawless Color, 7.5 Ounce (Packaging May Vary)

8.7

8.2

8.2

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