September 14, 2025

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10 Best self tanners Best sellers of 2025

Save up to 15% off

Best Choice

1

Beauty by Earth
Self Tanner Face & Body - With Organic Aloe Vera & Shea Butter, Sunless Tanning Lotion, Bronzer Buildable Light, Medium or Dark Tan, Fake Tan Self Tanners Best Sellers, 7.5oz (body) 3oz (face)
Main highlights

Key Features
Organic ingredients like aloe vera and shea butter ensure a natural glow. Ideal for all skin types, ensuring no orange tint or streaks.

Ideal Use Cases
Perfect for achieving a sun-kissed glow year-round without sun damage. Suitable for both body and face, providing hydration and a healthy complexion.

Customer Reviews
Most praised for its streak-free, natural-looking tan and the high quality of ingredients, leaving skin moisturized and beautifully tanned.
9.9

Exceptional

Our Rating

8.9
Easy to use

8.9
Moisturizing

8.4
Aroma
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Value for Money

2

Beauty by Earth
Self Tanner Tanning Mousse Kit - USA Made with Natural & Organic Ingredients, Tan Kit with Kabuki Brush & Mitt, Tanning Foam for Fake Tan, Non Toxic Sunless Tanner, Self Tanners Best Sellers
Main highlights

Organic Ingredients for Natural Glow
Formulated with organic ingredients for a safe, natural-looking tan without orange tones.

Perfect for All Skin Types
Ideal for achieving a sun-kissed glow on any skin type, with easy application using included tools.

No Tanning Odor
Praised for its natural scent, avoiding the typical tanning odor.
Key specs
- Formula:Clean, quick-drying
- Type:Foam
- Duration:Few hours
- Finish:Natural, radiant tan
- Application:Self tanning mousse
9.8

Exceptional

Our Rating
3

Beauty by Earth
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark
Main highlights

Natural Glow and Organic Ingredients
Achieve a sun-kissed glow using organic aloe vera and shea butter.

Versatile for Face and Body
Ideal for those seeking an all-over tan, suitable for face and body.

Streak-Free and Quick Drying
Praised for its easy application and streak-free, even results.
9.7

Exceptional

Our Rating

8.9
Easy to use

8.9
Moisturizing

8.2
Aroma
4

Jergens
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz

14% Off
Main highlights

Flawless Natural-Looking Tan
Create a flawless light bronze tan with gradual, natural-looking color while nourishing and hydrating skin.

Ideal for Fair to Medium Skin
Best suited for fair to medium skin tones seeking a sunless tan.

Streak-Free Application
Most praised for its even application without streaks or tanning marks.
Key specs
- Formula:Collagen, elastin, green tea
- Type:Gradual sunless tanning
- Duration:Within 7 days
- Finish:Natural-looking color
- Application:Self Tanner Body Lotion
9.6

Exceptional

Our Rating

8.9
Moisturizing

8.7
Simple to use

8.7
Sheerness
5

B.TAN

b.tan Ultra Long Lasting Self Tanner Mousse | Forever & Ever - Lasts Up to 11 Days, Fast, 1 Hour Express Sunless Tanning Foam, No Fake Tan Smell, Dark Bronze Glow, Vegan, Cruelty Free, 6.7 Fl Oz
9.4

Excellent

Our Rating

8.9
Simple to use

8.7
worth the money

8.7
Easy to use
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6

Bondi Sands
Bondi Sands Self Tanning Foam | Lightweight, Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even, Streak-Free Tan | 6.76 oz/200 mL
Main highlights

Lightweight Formula and Natural Glow
Bondi Sands Self Tanning Foam offers a lightweight, streak-free application enriched with aloe vera and coconut for a natural bronzed glow.

Best for Subtle Tanning
Ideal for those seeking a subtle, natural tan without looking overly bronzed, perfect for light to medium skin tones.

Praised for Scent and Application
Customers love the pleasant coconut scent and easy, smooth application that minimizes the typical self-tanner smell.
Key specs
- Formula:Aloe vera and coconut
- Type:Foam
- Duration:Up to 1 hour
- Finish:Flawless
- Application:Self tanning foam
9.3

Excellent

Our Rating

9.3
worth the money

9.3
Simple to use

9.3
Easy to use
7

St.Tropez
St.Tropez Self Tan Express Mini Kit, Travel-Sized Bronzing Mousse & Tanning Applicator Mitt, Vegan-Friendly Tanner, Even & Natural Self Tan

15% Off
Main highlights

Easy Application and Natural Finish
St Tropez Mini Kits offer an easy-to-apply formula that ensures a streak-free, natural-looking tan.

Perfect for First-Time Users
Ideal for beginners seeking a reliable self-tanner with user-friendly application.

Streak-Free and Tolerable Scent
Praised for its streak-free application and a scent that is more tolerable than most self-tanners.
9.2

Excellent

Our Rating
8

Coco & Eve
Coco & Eve Self Tanner Mousse Kit - (Medium) All Natural Sunless Instant Self Tanning Lotion with Bronzer & Mitt Applicator | Sunny Honey Bali Bronzing Kit
Main highlights

Natural Sunless Tanning
Achieve a sun-kissed glow without sun damage or chemicals.

Ideal for Quick Tanning
Perfect for those seeking a fast-drying, long-lasting tan.

Praised Scent
Customers love the tropical mango and guava fragrance.
Key specs
- Formula:Vegan, cruelty-free
- Type:Self-tan body treatment
- Duration:2 hours
- Finish:Lightweight mousse
- Application:Hand in circular motions
9.1

Excellent

Our Rating

9.1
Simple to use

8.7
Aroma

8.4
worth the money
9

Jergens
Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Light Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz
Main highlights

Flawless Quick Tan
Create a flawless, quick tan with gradual, natural-looking color for fair to medium skin.

Ideal for Subtle Tanning
Perfect for fair to medium skin tones seeking a sun-kissed glow.

Praised for Ease of Use
Customers love its easy application and fast-drying formula.
Key specs
- Formula:Lightweight, airy
- Type:Self tanning mousse
- Duration:Deepens within hours
- Finish:Steak-free results
- Application:Hand or tanning mitt
9.0

Excellent

Our Rating

9.3
Easy to use

8.7
Long life

8.0
Aroma
10

B.TAN
b.tan Ultra Long Lasting Self Tanner Kit | Forever Bundle - Best Dark Sunless Tan Mousse, Lasts Up to 11 Days, Tanning Mitt Applicator, 1 Hour Express Foam, Fast, No Fake Tan Smell, 6.7 Fl Oz
Main highlights

Key Features
Offers up to 11 days of tan, includes best-selling mitt, vegan, paraben-free, and cruelty-free for a guilt-free, long-lasting dark tan.

Ideal Use Cases
Perfect for those seeking a durable tan without frequent application. Ideal for vacations, special events, or maintaining a summer glow all year round.

Customer Reviews Highlight
Users love its lasting power, noting fewer applications are needed for a sustained, natural-looking tan, highlighting ease of use and effectiveness.
Key specs
- Formula:Vegan, paraben-free
- Type:Self-tanner
- Duration:Up to 11 days
- Finish:Dark tan
- Application:Tanning
8.9

Very Good

Our Rating

9.3
Easy to use

9.1
Simple to use

8.2
worth the money

10 Best self tanners Best sellers of 2025

1

Self Tanner Face & Body - With Organic Aloe Vera & Shea Butter, Sunless Tanning Lotion, Bronzer Buildable Light, Medium or Dark Tan, Fake Tan Self Tanners Best Sellers, 7.5oz (body) 3oz (face)

8.9

8.9

8.4

How do we rank?

How do we rank?

Analyzing top stores

2

Self Tanner Tanning Mousse Kit - USA Made with Natural & Organic Ingredients, Tan Kit with Kabuki Brush & Mitt, Tanning Foam for Fake Tan, Non Toxic Sunless Tanner, Self Tanners Best Sellers

3

Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark

8.9

8.9

8.2

4

Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz

8.9

8.7

8.7

5

b.tan Ultra Long Lasting Self Tanner Mousse | Forever & Ever - Lasts Up to 11 Days, Fast, 1 Hour Express Sunless Tanning Foam, No Fake Tan Smell, Dark Bronze Glow, Vegan, Cruelty Free, 6.7 Fl Oz

8.9

8.7

8.7

6

Bondi Sands Self Tanning Foam | Lightweight, Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even, Streak-Free Tan | 6.76 oz/200 mL

9.3

9.3

9.3

7

St.Tropez Self Tan Express Mini Kit, Travel-Sized Bronzing Mousse & Tanning Applicator Mitt, Vegan-Friendly Tanner, Even & Natural Self Tan

8

Coco & Eve Self Tanner Mousse Kit - (Medium) All Natural Sunless Instant Self Tanning Lotion with Bronzer & Mitt Applicator | Sunny Honey Bali Bronzing Kit

9.1

8.7

8.4

9

Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Light Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz

9.3

8.7

8.0

10

b.tan Ultra Long Lasting Self Tanner Kit | Forever Bundle - Best Dark Sunless Tan Mousse, Lasts Up to 11 Days, Tanning Mitt Applicator, 1 Hour Express Foam, Fast, No Fake Tan Smell, 6.7 Fl Oz

9.3

9.1

8.2

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