August 2, 2025

Advertising Disclosure

10 Best primers of 2025

Save up to 29% off

Best Choice

1

Smashbox
Smashbox The Original Photo Finish Smooth & Blur Makeup Primer | Vitamin E + Oil Free, 1 Fl Oz
Main highlights

Key Features and Benefits
Instantly smooths skin, blurs pores/fine lines, primes for makeup, and protects from pollutants. Vegan, cruelty-free, suitable for all skin types.

Ideal Use Cases
Perfect for daily use beneath makeup, in polluted areas, or whenever a flawless, protected complexion is desired.

Customer Reviews Highlight
Most praised for its effective smoothing and priming ability, making makeup application flawless and lasting longer.
Key specs
- Texture:Smooth
- Skin Type:All skin types
- Finish:N/A
- Long-lasting:N/A
- Pore Minimizing:Blurs pores
9.8

Exceptional

Our Rating

9.5
Fashion

9.5
Sheerness

8.9
worth the money
How do we rank?

Powerful technology We scan thousands of products and stores, analyzing reviews to find what matters most to users like you

Careful review Our team ensures quality, value, and fit based on real user feedback

Trusted insights AI and human analysis guide your decisions, reflecting real user priorities
Real users impact

Thousands of users trust our site daily

Based on millions of stores and reviews

Shoppers influence our rankings
Analyzing top stores
Value for Money

2

MAYBELLINE
Maybelline Baby Skin Instant Pore Eraser Primer Makeup, Clear, 2 Count
Main highlights

Pore Blurring Effect
Creates a smooth, matte canvas for makeup application, minimizing pores effectively.

Versatile Use
Ideal for both makeup and bare face, offering a low-maintenance, polished look.

Lightweight Feel
Praised for its lightweight texture that glides on effortlessly.
9.7

Exceptional

Our Rating

9.1
Sheerness

8.9
Aroma

8.9
For Gentle skin
3

e.l.f.
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)
Main highlights

Skin Smoothing and Gripping
Gel-based primer grips makeup, smoothing skin for a flawless finish.

Ideal for All Skin Types
Clear, non-comedogenic formula suitable for all skin tones.

Long-Lasting Makeup Adhesion
Praised for keeping makeup in place all day.
Key specs
- Texture:Gel-based
- Skin Type:All skin types
- Finish:Natural
- Long-lasting:Grip your makeup
- Pore Minimizing:Non-comedogenic
9.6

Exceptional

Our Rating

8.7
Fashion

8.7
For Gentle skin

8.4
Aroma
4

e.l.f.
e.l.f. Power Grip Primer Mini, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes

29% Off
Main highlights

Gripping and Smoothing Primer
Gel-based primer grips makeup and smooths skin for a flawless finish.

Ideal for All Skin Types
Clear, non-comedogenic formula suitable for all skin tones and types.

Praised for Hydration
Customers love its moisturizing effect, thanks to Hyaluronic Acid.
Key specs
- Texture:Gel-based
- Skin Type:All skin types
- Finish:Natural
- Long-lasting:Gripping primer
- Pore Minimizing:Non-comedogenic
9.5

Excellent

Our Rating
5

e.l.f.
e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz
Main highlights

Hydrating and Brightening Formula
Infused with niacinamide, this primer hydrates and brightens skin for a smooth, dewy finish.

Ideal for Long-Lasting Makeup
Perfect for all skin tones, grips makeup to ensure long-lasting wear.

Praised for Sticky Grip
Customers love its sticky texture that keeps makeup in place all day.
Key specs
- Texture:Sticky gel-based
- Skin Type:All skin tones
- Finish:Dewy, glowing
- Long-lasting:Yes
- Pore Minimizing:N/A
9.4

Excellent

Our Rating
See Today’s Deals & Prices
6

e.l.f.
e.l.f. Hydrating Face Primer, Makeup Primer For Flawless, Smooth Skin & Long-Lasting Makeup, Fills In Pores & Fine Lines, Vegan & Cruelty-free, Small
Main highlights

Hydrating Formula with Vitamins
Infused with grape and vitamins A, C, & E, it hydrates and boosts complexion.

Perfect for Long-Lasting Makeup
Transforms your face into a flawless, smooth canvas for all-day wear.

Highly Praised for Smooth Finish
Customers love its ability to minimize pores and control shine.
Key specs
- Texture:Smooth canvas
- Skin Type:Acne-prone, combination, oily
- Finish:Satin
- Long-lasting:Yes
- Pore Minimizing:N/A
9.3

Excellent

Our Rating

9.1
For Gentle skin

8.7
Moisturizing

8.4
Fashion
7

e.l.f.
e.l.f. Poreless Face Primer, Restoring Makeup Primer For A Flawless, Smooth Canvas, Infused With Tea Tree & Vitamin A, Vegan & Cruelty-Free, 0.47 Fl Oz
Main highlights

Flawless Smooth Canvas
Transforms your face into a smooth, flawless canvas for long-lasting makeup application.

Mature Skin Performance
Ideal for mature skin, creating a silky base that enhances foundation application.

Silky Application
Praised for its silky smooth application and effective performance on mature skin.
Key specs
- Texture:Smooth
- Skin Type:N/A
- Finish:Matte
- Long-lasting:Yes
- Pore Minimizing:N/A
9.0

Excellent

Our Rating

9.1
Sheerness

8.9
Fashion

8.9
Moisturizing
8

L'Oreal Paris
L'Oreal Paris Age Perfect Face Blurring Primer Infused with Caring Serum Smoothes Liners and Pores

20% Off
Main highlights

Infused with Caring Serum
This primer smooths lines and pores with a soft-focus finish.

Ideal for Mature Skin
Perfect for mature skin, enhances radiance and softness over time.

Praised for Silky Texture
Customers love its lightweight, silky feel and natural look.
Key specs
- Texture:Blurring face primer
- Skin Type:Universal
- Finish:Soft-focus
- Long-lasting:Improves skin appearance
- Pore Minimizing:Instantly smooths pores
8.9

Very Good

Our Rating

9.7
Simple to use

9.3
worth the money

8.2
Aroma
9

Rust-Oleum
Rust-Oleum 260510 Stops Rust Automotive 2-in-1 Filler & Sandable Primer Spray, 12 oz, Gray
Main highlights

Filler and Sandable Primer Benefits
Suitable for wood, metal, and fiberglass, this 2-in-1 oil-based primer provides rust resistance, superior adhesion, and a smooth finish after sanding.

Ideal Use Cases for Automotive and 3D Prints
Perfect for automotive projects, 3D prints, and DIY tasks, it fills minor imperfections, dries quickly, and is easy to sand for a flawless finish.

Customer Praised Feature: Easy Sanding
Customers consistently praise its thick application, ability to fill scratches and imperfections, and ease of sanding for a smooth final result.
Key specs
- coverage:35 square feet
- item form:Liquid
- size:12 Ounce Pack of 1
- color:Gray
- paint:Spray
8.8

Very Good

Our Rating

9.5
materials Quality

9.1
lasts a long time

8.9
Simple to use
10

MAYBELLINE
Maybelline New York Facestudio Master Prime Primer Makeup, Blur + Pore Minimize, 1 fl. oz.

15% Off
Main highlights

Blurs and Smooths
Blurs skin imperfections and smooths fine lines for a flawless finish.

Ideal for Hot Climates
Perfect for long-lasting makeup wear in hot, humid conditions.

Praised for Pore Minimization
Highly praised for minimizing pores and creating a smooth base.
8.7

Very Good

Our Rating

9.3
Sheerness

8.9
Easy to use

8.7
Fashion

10 Best primers of 2025

1

Smashbox The Original Photo Finish Smooth & Blur Makeup Primer | Vitamin E + Oil Free, 1 Fl Oz

9.5

9.5

8.9

How do we rank?

How do we rank?

Analyzing top stores

2

Maybelline Baby Skin Instant Pore Eraser Primer Makeup, Clear, 2 Count

9.1

8.9

8.9

3

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

8.7

8.7

8.4

4

e.l.f. Power Grip Primer Mini, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes

5

e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz

6

e.l.f. Hydrating Face Primer, Makeup Primer For Flawless, Smooth Skin & Long-Lasting Makeup, Fills In Pores & Fine Lines, Vegan & Cruelty-free, Small

9.1

8.7

8.4

7

e.l.f. Poreless Face Primer, Restoring Makeup Primer For A Flawless, Smooth Canvas, Infused With Tea Tree & Vitamin A, Vegan & Cruelty-Free, 0.47 Fl Oz

9.1

8.9

8.9

8

L'Oreal Paris Age Perfect Face Blurring Primer Infused with Caring Serum Smoothes Liners and Pores

9.7

9.3

8.2

9

Rust-Oleum 260510 Stops Rust Automotive 2-in-1 Filler & Sandable Primer Spray, 12 oz, Gray

9.5

9.1

8.9

10

Maybelline New York Facestudio Master Prime Primer Makeup, Blur + Pore Minimize, 1 fl. oz.

9.3

8.9

8.7

Sign up and get exclusive special deals