10 Best hydrating shampoos of 2025

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Best Choice

1

Pureology
Pureology Hydrate Moisturizing Shampoo | Softens and Deeply Hydrates Dry Hair | For Medium to Thick Color Treated or Natural Hair | Sulfate Free Shampoo | Vegan
Main highlights

Deeply Hydrates and Softens
Pureology Hydrate Shampoo provides intense moisture and softness for medium to thick color-treated hair.

Ideal for Dry, Color-Treated Hair
Perfect for revitalizing dry, color-treated hair without sulfates, maintaining vibrant color and health.

Highly Concentrated Formula
Customers praise its concentrated formula, requiring only a small amount for effective cleansing and hydration.
9.7

Exceptional

Our Rating

8.9
Moisturizing

8.7
Gentle

8.4
Aroma
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Value for Money

2

Pureology
Pureology Hydrate Sheer Nourishing Shampoo | For Fine, Dry Color Treated Hair | Sulfate-Free | Silicone-Free | Vegan

15% Off
Main highlights

Sulfate-Free and Vegan Formula
Pureology Hydrate Sheer is sulfate-free, silicone-free, and vegan, ideal for fine, dry, color-treated hair.

Ideal for Color-Treated Hair
Best used for maintaining vibrant color and preventing hair dryness and damage.

Notable Hair Manageability
Customers praise its ability to improve hair manageability and reduce flyaways.
9.6

Exceptional

Our Rating

8.0
Sheerness

8.0
Aroma

8.0
Moisturizing
3

CeraVe

CeraVe Gentle Hydrating Shampoo, With Ceramides, Niacinamide & Hyaluronic Acid For Soft, Healthy Looking Hair & Scalp, Sulfate Free & Color Safe Shampoo, For All Hair Types, 12 Oz

18% Off
9.4

Excellent

Our Rating
4

Moroccanoil
Moroccanoil Hydrating Shampoo, 8.5 Fl. Oz.
Main highlights

Hydration Miracle
Infuses hair with essential moisture for noticeable softness and shine.

Ideal for Dry Hair
Perfect for revitalizing dry, thirsty hair needing extra care.

Softness and Shine
Praised for making hair soft, smooth, and shiny.
9.1

Excellent

Our Rating

8.4
Aroma

8.0
worth the money

8.0
Moisturizing
5

SheaMoisture
SheaMoisture Intensive Hydration Shampoo for Dry, Damaged Hair Manuka Honey and Mafura Oil Sulfate-Free 13 oz

10% Off
Main highlights

Intense Moisture Infusion
This sulfate-free shampoo cleanses while infusing hair with intense moisture using Manuka Honey and Mafura Oil.

Ideal for Dry, Damaged Hair
Perfect for revitalizing dry, damaged hair, leaving it soft and manageable.

Praised for Moisturizing Effect
Customers love its ability to hydrate without weighing down curls.
8.8

Very Good

Our Rating

8.7
Gentle

8.7
Moisturizing

8.7
Aroma
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6

Amika
amika hydro rush intense moisture shampoo with hyaluronic acid, 275ml

25% Off
Main highlights

Intense Moisture Boost
Formulated with hyaluronic acid for deep hydration and hair revitalization.

Ideal for Curly Hair
Best suited for curly and frizzy hair needing hydration and frizz control.

Amazing Fragrance
Customers love the delightful scent that leaves hair smelling wonderful.
8.7

Very Good

Our Rating
7

L'OREAL PARIS
L'OREAL PARIS Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex, Paraben-Free, 12.6 Fl Oz

26% Off
Main highlights

72H Hydration and Replumping
Hydrating shampoo provides up to 72 hours of moisture, leaving hair bouncy and shiny.

Ideal for Dry Hair
Best suited for dry and dehydrated hair, enhancing moisture without weighing it down.

Customer Praised Softness
Customers frequently praise the shampoo for making hair soft and shiny.
8.6

Very Good

Our Rating

9.9
Moisturizing

9.5
Aroma

9.1
For untangling
8

Redken
Redken All Soft Shampoo | Deeply Moisturizes and Hydrates | Softens, Smooths, and Adds Shine | Safe for Color-Treated Hair | Nourishing Shampoo for Dry Hair | With Argan Oil
Main highlights

Deep Moisturization and Hydration
Infused with argan oil, this shampoo deeply moisturizes, hydrates, and nourishes dry hair for a healthier appearance.

Ideal for Dry and Damaged Hair
Perfect for transitioning damaged hair to healthy, soft locks; safe for color-treated hair.

Softness and Manageability Praised
Customers love the noticeable softness and manageability after just one use, especially for dry, brittle hair.
8.5

Good

Our Rating
9

Dove
Dove Shampoo Coconut & Hydration for Dry Hair with Bio-Protein Care Technology and Coconut Oil 28 Fl Oz
Main highlights

Ultimate Hydration Benefits
Dove Coconut & Hydration Shampoo and Conditioner provide soft, smooth, beautiful hair with 24-hour moisture lock.

Ideal for Dry Hair
Perfect for those seeking to hydrate and strengthen dry, damaged hair using Coconut Oil and Bio-Protein Care technology.

Customer Praised Moisture Retention
Most users love its ability to maintain hydration and improve hair texture.
8.4

Good

Our Rating
10

OGX
OGX Nourishing + Coconut Milk Moisturizing Shampoo, Hydrating & Restoring Shampoo Moisturizes for Soft Hair After the First Use, Paraben-Free, Sulfate-Free Surfactants, 13 fl. oz
Main highlights

Strengthen and Hydrate Hair
OGX Nourishing Coconut Milk Shampoo strengthens and hydrates hair, leaving it glowing and healthy after each wash.

Ideal for Dry and Sensitive Scalps
Best for those with dry, sensitive scalps needing moisture without heaviness.

Loved for Its Moisturizing Effect
Customers praise its moisturizing effect, leaving hair soft and manageable.
8.1

Good

Our Rating

9.1
Aroma

8.9
Gentle

8.7
Moisturizing

10 Best hydrating shampoos of 2025

1

Pureology Hydrate Moisturizing Shampoo | Softens and Deeply Hydrates Dry Hair | For Medium to Thick Color Treated or Natural Hair | Sulfate Free Shampoo | Vegan

8.9

8.7

8.4

How do we rank?

How do we rank?

Analyzing top stores

2

Pureology Hydrate Sheer Nourishing Shampoo | For Fine, Dry Color Treated Hair | Sulfate-Free | Silicone-Free | Vegan

8.0

8.0

8.0

3

CeraVe Gentle Hydrating Shampoo, With Ceramides, Niacinamide & Hyaluronic Acid For Soft, Healthy Looking Hair & Scalp, Sulfate Free & Color Safe Shampoo, For All Hair Types, 12 Oz

4

Moroccanoil Hydrating Shampoo, 8.5 Fl. Oz.

8.4

8.0

8.0

5

SheaMoisture Intensive Hydration Shampoo for Dry, Damaged Hair Manuka Honey and Mafura Oil Sulfate-Free 13 oz

8.7

8.7

8.7

6

amika hydro rush intense moisture shampoo with hyaluronic acid, 275ml

7

L'OREAL PARIS Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex, Paraben-Free, 12.6 Fl Oz

9.9

9.5

9.1

8

Redken All Soft Shampoo | Deeply Moisturizes and Hydrates | Softens, Smooths, and Adds Shine | Safe for Color-Treated Hair | Nourishing Shampoo for Dry Hair | With Argan Oil

9

Dove Shampoo Coconut & Hydration for Dry Hair with Bio-Protein Care Technology and Coconut Oil 28 Fl Oz

10

OGX Nourishing + Coconut Milk Moisturizing Shampoo, Hydrating & Restoring Shampoo Moisturizes for Soft Hair After the First Use, Paraben-Free, Sulfate-Free Surfactants, 13 fl. oz

9.1

8.9

8.7

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