10 Best he detergent brands of 2025

Save up to 26% off

Best Choice

1

Persil

Persil Activewear Clean, Liquid Laundry Detergent, High Efficiency (HE), Deep Stain Removal, 2X Concentrated, 82.5 fl oz, 82 Loads, (Packaging May Vary)
9.8

Exceptional

Our Rating
How do we rank?

Powerful technology We scan thousands of products and stores, analyzing reviews to find what matters most to users like you

Careful review Our team ensures quality, value, and fit based on real user feedback

Trusted insights AI and human analysis guide your decisions, reflecting real user priorities
Real users impact

Thousands of users trust our site daily

Based on millions of stores and reviews

Shoppers influence our rankings
Analyzing top stores
Value for Money

2

Persil
Persil Original Everyday Clean, Liquid Laundry Detergent, High Efficiency (HE), Deep Stain Removal, 2X Concentrated, 82.5 fl oz, 110 Loads
Main highlights

Premium Deep Clean
With powerful Persil liquid laundry detergent, get a premium deep clean with every wash. Fabric care ingredients help prevent color fading and protect vibrancy.

Ideal for Stain Removal
Persil laundry detergent is perfect for tackling tough stains, keeping clothes looking newer, longer, and delivering a fresh, clean scent.

Highly Concentrated Formula
Customers love Persil's concentrated formula, which requires less product per wash, making it cost-effective and environmentally friendly while providing excellent cleaning power.
Key specs
- Scent:Original
- Formulation:2X concentrated formula
- Compatibility:N/A
- Load Capacity:N/A
- Eco-Friendly:N/A
9.7

Exceptional

Our Rating

9.9
Stain resistance

9.7
Aroma

9.3
worth the money
3

Gain
Gain + Odor Defense Liquid Laundry Detergent Super Fresh Blast Scent, HE Compatible, 107 Loads 154 fl oz, Gain Laundry Detergent, Liquid Laundry Detergent
Main highlights

Powerful_Odor_Elimination_and_Freshness
Gain + Odor Defense detergent eliminates tough odors, providing powerful cleaning and lasting freshness with a Super Fresh Blast scent.

Versatile_Use_in_All_Machines_and_Temperatures
Compatible with all machines and water temperatures, ideal for various laundry needs.

Loved_for_Its_Amazing_Scent
Customers praise the detergent for its fresh, long-lasting scent that enhances laundry experience.
Key specs
- Scent:Scent-sational adventure
- Formulation:3-in-1 detergent
- Compatibility:All machines, water temperatures
- Load Capacity:N/A
- Eco-Friendly:Renewable wind power
9.6

Exceptional

Our Rating
4

Arm & Hammer
ARM & HAMMER Liquid Laundry Detergent, Clean Burst Fresh, 170 fl oz, 170 Loads

12% Off
Main highlights

Powerful Cleaning Performance
ARM & HAMMER Clean Burst provides 2X stain fighters for tough dirt and odors.

Versatile Use
Ideal for standard and HE washers, perfect for clothes, towels, and more.

Pleasant Scent
Customers appreciate the fresh, non-overwhelming fragrance that leaves clothes smelling clean.
Key specs
- Scent:Crisp, just-washed clean
- Formulation:Liquid concentrated
- Compatibility:Standard and HE washers
- Load Capacity:170 medium loads
- Eco-Friendly:N/A
9.5

Excellent

Our Rating

9.7
Simple to use

9.5
Freshness

9.3
worth the money
5

Arm & Hammer
Arm & Hammer Clean Burst 5-in-1 Laundry Detergent Power Paks, High Efficieny (HE), 42 Count
Main highlights

Powerful Cleaning with Convenience
This detergent offers deep cleaning power in a no-mess, pre-measured Power Pak that fights stains, brightens colors, and provides long-lasting freshness.

Perfect for Busy Households
Ideal for all washing machines and temperatures, these Power Paks are great for regular, heavily soiled, and large loads, making laundry hassle-free.

Highly Praised Fresh Scent
Customers love the fresh, clean scent that lingers on clothes, and the detergent's ability to dissolve completely without leaving residue.
Key specs
- Scent:Active scent boost
- Formulation:Concentrated liquid
- Compatibility:All machines, all temperatures
- Load Capacity:1-2 Power Paks
- Eco-Friendly:Made with renewable electricity
9.3

Excellent

Our Rating

9.7
Simple to use

9.3
Freshness

9.3
worth the money
See Today’s Deals & Prices
6

Amazon Basics
Amazon Basics Concentrated Liquid Laundry Detergent, Free of Perfumes & Clear of Dyes, 110 loads, 82.5 Fl Oz (Previously Solimo)

26% Off
Main highlights

Key Features
Hypoallergenic, dye and perfume-free, 110 loads per bottle, 2x more concentrated, safe for all washing machines.

Ideal Use Cases
Perfect for sensitive skin, baby clothes, and anyone seeking a gentle yet effective clean without irritants.

Customer Praise
Most reviews highlight its effectiveness on sensitive skin and value for money as top benefits.
Key specs
- Scent:Free and Clear
- Formulation:Liquid
- Compatibility:Standard and HE machines
- Load Capacity:110 loads
- Eco-Friendly:N/A
9.1

Excellent

Our Rating

8.7
For Gentle skin

8.4
Aroma

8.2
worth the money
7

Tide
Tide Laundry Detergent Liquid, Original Scent, HE Compatible, 100 Loads, 132 fl oz, Tide Laundry Detergent, Liquid Laundry Detergent (Packaging May Vary)
Main highlights

Deep Cleaning with Fresh Scent
America's #1 detergent brand Tide offers deep cleaning, fresh scent, and is made in the USA. It cleans, freshens, whitens, and brightens.

Perfect for Families and Sensitive Skin
Ideal for families, especially those with babies and sensitive skin. Effective on tough stains, pet stains, and gentle enough to avoid skin rashes.

Highly Effective Stain Removal
Customers consistently praise Tide for its superior stain removal capabilities, even on set-in stains, and its ability to keep clothes smelling fresh.
8.9

Very Good

Our Rating

9.5
Simple to use

9.3
Aroma

9.1
Packaging materials
8

Tide
Tide Ultra Oxi Liquid Laundry Detergent HE Compatible, 94 Loads, 132 fl oz (Packaging May Vary)
Main highlights

Built-in Pre-treaters for Tough Stains
Tide Power + Ultra OXI includes built-in pre-treaters that effectively remove even the toughest stains, ensuring a thorough clean.

Perfect for Heavy-Duty Laundry Needs
Ideal for households with children or active individuals, this detergent excels at removing grease, dirt, and tough stains from clothing and even shoes.

Highly Effective Cleaning Performance
Customers consistently praise Tide for its reliable cleaning power, long-lasting fresh scent, and ability to keep clothes spotless and smelling great.
8.8

Very Good

Our Rating

9.9
Freshness

9.7
Packaging materials

9.7
Simple to use
9

Gain
Gain + Aroma Boost Laundry Detergent Liquid, Original Scent, 107 Loads, 154 fl oz, HE Compatible Laundry Soap with Febreze and Oxi, Gain Laundry Detergent, Liquid Laundry Detergent
Main highlights

Long Lasting Freshness
Gain + Aroma Boost provides 6 weeks of freshness from wash until wear.

Versatile Use
Ideal for all washing machines, including HE models, and effective even in cold water.

Fragrance and Cleaning Power
Customers love the original scent and effective stain removal.
Key specs
- Scent:Smells great
- Formulation:N/A
- Compatibility:All washing machines
- Load Capacity:N/A
- Eco-Friendly:N/A
8.7

Very Good

Our Rating
10

Arm & Hammer
ARM & HAMMER Plus OxiClean Odor Blasters Fresh Burst, 128 Loads Liquid Laundry Detergent, 166.5 Fl oz

12% Off
Main highlights

Triple-Power Detergent
Combines ARM & HAMMER Baking Soda, OxiClean, and Odor Blasters for deep cleaning and lasting freshness.

Ideal for Odor Control
Perfect for households with kids or active lifestyles, tackling tough odors and stains.

Praised for Odor Elimination
Highly rated by customers for eliminating stubborn odors from clothes and laundry.
Key specs
- Scent:Fresh Burst
- Formulation:Liquid
- Compatibility:HE laundry detergent
- Load Capacity:128 medium loads
- Eco-Friendly:N/A
8.5

Good

Our Rating

9.5
worth the money

9.3
Aroma

9.1
Freshness

10 Best he detergent brands of 2025

1

Persil Activewear Clean, Liquid Laundry Detergent, High Efficiency (HE), Deep Stain Removal, 2X Concentrated, 82.5 fl oz, 82 Loads, (Packaging May Vary)

How do we rank?

How do we rank?

Analyzing top stores

2

Persil Original Everyday Clean, Liquid Laundry Detergent, High Efficiency (HE), Deep Stain Removal, 2X Concentrated, 82.5 fl oz, 110 Loads

9.9

9.7

9.3

3

Gain + Odor Defense Liquid Laundry Detergent Super Fresh Blast Scent, HE Compatible, 107 Loads 154 fl oz, Gain Laundry Detergent, Liquid Laundry Detergent

4

ARM & HAMMER Liquid Laundry Detergent, Clean Burst Fresh, 170 fl oz, 170 Loads

9.7

9.5

9.3

5

Arm & Hammer Clean Burst 5-in-1 Laundry Detergent Power Paks, High Efficieny (HE), 42 Count

9.7

9.3

9.3

6

Amazon Basics Concentrated Liquid Laundry Detergent, Free of Perfumes & Clear of Dyes, 110 loads, 82.5 Fl Oz (Previously Solimo)

8.7

8.4

8.2

7

Tide Laundry Detergent Liquid, Original Scent, HE Compatible, 100 Loads, 132 fl oz, Tide Laundry Detergent, Liquid Laundry Detergent (Packaging May Vary)

9.5

9.3

9.1

8

Tide Ultra Oxi Liquid Laundry Detergent HE Compatible, 94 Loads, 132 fl oz (Packaging May Vary)

9.9

9.7

9.7

9

Gain + Aroma Boost Laundry Detergent Liquid, Original Scent, 107 Loads, 154 fl oz, HE Compatible Laundry Soap with Febreze and Oxi, Gain Laundry Detergent, Liquid Laundry Detergent

10

ARM & HAMMER Plus OxiClean Odor Blasters Fresh Burst, 128 Loads Liquid Laundry Detergent, 166.5 Fl oz

9.5

9.3

9.1

Sign up and get exclusive special deals