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10 Best brightening serums of 2025
Save up to 20% off
  - Best Choice
1
                        
                    ISOIISOI Brightening Serum with Rose PDRN, Advanced Spot Correcting Formula for Uneven Skin Tone and Radiance, Korean Skincare (1.18 fl.oz, 35ml)
 - Value for Money
2
                        
                    Hope Ridge NaturalsHope Ridge Naturals Vitamin C Facial Serum, Rosehip & Berry Antioxidant Blend, Brightening, Hydrating, Anti-Aging, For All Skin Types, 1 Airless Pump
 3
Good MoleculesGood Molecules Daily Brightening Serum - Hyaluronic Acid Serum with Beta Arbutin to Target Dark Spots - Brightening and Anti-Aging Skin Care for Face
4
The OrdinaryThe Ordinary Alpha Arbutin 2% + Hyaluronic Acid, Brightens Skin and Targets Dark Spots
5
EQQUALBERRYEQQUALBERRY Vitamin Illuminating Serum – Brightening Vitamin C Serum with Niacinamide | Strengthens skin barrier | Hydrates using Ceramide and Hyaluronic Acid, 1.01oz / 30ml
20% Off- 
                        
                        
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 6
The OrdinaryThe Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz
7
Eclat SkincareEclat Skincare Vitamin C Face Serum - Skin Care for Dark Spots, Vitamin C Serum with Hyaluronic Acid, Ferulic Acid, & Vit E - Anti Aging and Skin Brightening, Pure Vit C Facial Care - 30 ml
8
Good MoleculesGood Molecules Discoloration Correcting Serum - Tranexamic Acid and Niacinamide Serum to Target Dark Spots and Hyperpigmentation - Skin Care for Face
9
PacificaPacifica Vitamin C Face Serum - Glow Baby Booster Facial Serum - Glycolic Acid Serum For Face - Dark Spot Corrector Anti Aging Brightening - Dermatologist Tested, Fragrance Free, Clean Skin Care Vegan
20% Off10
BYOMABYOMA Brightening Serum - Barrier Repair Serum - Brightening & Hydrating Face Serum with Hyaluronic Acid, Niacinamide & Ceramides - Hyaluronic Acid Serum For Face, Glowing, Radiant Skin - 1.01 fl. oz
